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We have finally felt safe since 2020: 2019 was a milestone for beauty. We saw the rise of experimental and imperfect eye make-up, mainly due to what we call what it is euphoria Cause. Thanks to the successful HBO show and its make-up artists and actors, we saw an avant-garde eyeliner, an impressive eyeshadow and colorful glitter all over, We also saw the rise of softly lit complexion and peach pink lip colors (maybe this was a reaction to the dramatic shape and look of yesterday's highlighters?). There was even a strong resurgence of certain trends that were inspired by the nineties, such as: B. strong blue eyeshadow, black pencil eyeliner and shiny lips.
Where will we be until 2020? Well, this is an exciting time for beauty enthusiasts because what we now think is trendy will undoubtedly evolve and eventually embody the entire decade ahead. Are you ready? We are. Keep scrolling to see the biggest makeup trend predictions for the coming year, so five of the top makeup artists.
Remember it euphoria Effect we already mentioned? According to Sofia Schwarzkopf Tilbury, Charlotte Tilbury's creative executive, this is going nowhere. "I think the eyes will be a big focus for makeup in 2020. One of my favorite trends that I recently created and saw on lots of red carpets and catwalks are pops of color on the eyes. It's about creating beautiful, exaggerated shapes. Use gently blurred and mixed blocks of color so they aren't too defined, I think it's great when I see someone wearing an eye-colored look, who doesn't wear it – but only improves its functions! "
If there is one color that you should expect more from in 2020, it is blue. According to Kelsey Deenihan, prominent makeup artist and Lorac Artistry Advisor. It only makes sense. After all, Pantone recently announced that Classic Blue is 2020 color of the year. It is a strong shade of blue that "reminds of the sky at dusk" and evokes feelings of peace and tranquility.
"Blue will definitely be on everyone's lips in 2020," she says. She suggests finding fun ways to play with color, such as "taking on an unexpected light shade and creating a keen winged cat eye." Personally, we're interested in the bold blue-eyed makeup look that she created for Millie Bobby Brown.
Combine this blue with a razor-sharp white eyeliner (or a contrasting, bright shade) because the famous makeup artist Patrick Ta, who works with Rosie Huntington-Whiteley, Dua Lipa, Camila Cabello and Gigi Hadid, says non-traditional eyeliner colors advance in popularity. "Cream and white eyeliner will be huge"Especially for those who are afraid of a traditional black liner, this trend is a great introduction!"
We like how sharp and crisp a white eyeliner with long, fluttering eyelashes looks. Try the trend with NYX White Liquid Eyeliner ($ 5) in a low-risk and engaging way. Although it only costs $ 5, the tip can be applied precisely, and the formula is smooth and opaque.
If not white eyeliner, the colorful eyeliner trend of 2019 will continue in 2020. "Pastels and neons will also be large, especially when worn with contrasting shadowss, "says Ta. Try combining pink with red, blue with orange, or some other contrasting color combination."Post Office-euphoria Everyone is a little adventurous and I'm here for it!"
According to the famous makeup artist Monika Blunder, who works with Amanda Seyfried, January Jones and Gemma Chan, 2020 will also herald a resurgence of classic makeup looks and products (yup, 2020 will be a year of the traditional) trendy). "Classics are huge right now and will be in 2020! A classic red like Clé de Peau Beauté Lipstick Cashmere in Legend ($ 65) will never go out of style and will have a bold appearance in the new year." She says.
That's good to hear because, while we absolutely love experimenting with shape and color, we couldn't part with our classic red lipstick or sharp-winged liner if we tried.
Another trend that Tilbury predicts by 2020 is a softly illuminated complexion. In contrast to yesterday's strobe looks, this trend is all about a soft, illuminated inside. "Glow will never be out of fashion, but for 2020 I think highlighting products and complexion boosters will really be revamped for the ultimate flawless glow," She says.
Regarding the products she recommends to achieve this glowing "I've just returned from a two-week vacation in the Maldives", Tilbury says she's crazy about Charlotte Tilbury's Hollywood Flawless Filter. "It's a customizable complexion booster that you can use alone, under the foundation, and as a highlighter. Everyone's trying to look fresh and moist and glowing in the New Year, and it's such an easy way to accomplish this trend!" "
"We will also see the glow on the eyes, lips and cheeks," continues Tilbury. "Matte lips have been huge for a few years, but the gloss is actually making a comeback. I often finish a lip look with a dash of Lip Luster ($ 22) or Superstar Lips Glossy Lipstick ($ 34) for a more plump effect-looking , lush finish with a beautiful, reflective sheen. Everyone has to try! "
Given that so many people are becoming more and more aware (and concerned) about what they are applying to their skin, in 2020 they expect skin care-make-up hybrids to be a high priority – products that are color-payable with skin-friendly Offer ingredients. "There is less attention to color, but more to skin care as part of your makeup routine," says Blunder. "Consumers are more aware of the ingredients and the quality of their beauty products. It is very common for someone to research before buying or trying. It is extremely important for brands to take this into account and only serve customers with the best, Brands like Clé de Peau Beauté do this effectively and reformulate existing products to use only the most desirable ingredients. "
Now let's talk about reporting, because although we've seen an increase in opaque, ultra-matte makeup formulas in recent years, 2020 is all about light and airy options, according to Ta. From foundation and concealer to blush, highlighter and beyond, your 2020 mantra should be something that follows the rules of the lighter, the better. "I think there will be more natural products in focus this season," he says. "Less is definitely more for spring 2020, "
Deenihan agrees that natural looking complexion will be in fashion, "I see a big return to skin that looks like skin – a clean, realistic complexion"she says. We are really stepping back from the artificial-looking skin that has gained popularity in recent years."
There was a huge influx of sustainable beauty brands in 2019, and we're here to help. These brands are aware of their environmental impact and are therefore committed to avoiding unnecessary waste. Their products are often packed in plastic-free packaging. Some even donate to environmental charities, support ocean cleansing, recycling programs, and other admirable efforts. Deenihan and Ta know that this is more than just a passing trend. They therefore assume that sustainability will also be a serious topic of discussion in 2020 and beyond.
"Conscientious product development and sustainable procurement have become indispensable in the industry. and I'm happy about that"Deenihan says." Brands are becoming more aware of the impact they have on Earth and (most!) Are doing their best to reduce them. It's the only way. "
"I'm all for green and sustainable beauty," Ta continues. "It was a big issue at Patrick Ta headquarters, so watch out for a change from us. But I currently love Honest Beauty and Kosas. They do a really great job of raising awareness of this global problem while doing their marketing keep fashionable! "
With that in mind, we currently love Kosa's 10-second eyeshadow ($ 28). It is a liquid formula that works like watercolor paint and dries out to achieve a beautiful, imperfect finish. Try the blue hue called nitrogen to take part in the blue trend above.
Next up are the most life-changing mascaras we've tried in 2019.