Hello there 🙂
There are certain things about our new normal that I don't quite get used to: I miss my friends, I walk down a busy street and try on products in the store. Especially when it comes to makeup, I've been quite reluctant to order new products for my face without this trustworthy experience with samples on my skin. We all have so many different tones and colors on a certain part of our face (and neck!), And when it comes to the moment of purchase, I always think about whether I have peach undertones or whether I'm light or medium . I keep wondering whether the virtual color matching can hold up to the human eye, and of course I took a trip to the ILIA Beauty website to calm my worries. The Clean Beauty brand just launched a color finder that makes it easier than ever to adjust your skin tone. If the Instant Shade Matcher doesn't do this for you, upload a selfie and ILIA will bring you a match in less than 24 hours.
ILIA knows how important our skin is to us. That's why she started the Shades of Us campaign to bring life and dimension to our skin and all the colors that make it up. Twelve new shades have been added to the Super Serum Skin Tints line, and there are eight new shades of True Skin Concealer. The first tinted serum of its kind offers light coverage, protects the skin from the sun and brings out your natural shine with niacinamide, squalane, hyaluronic acid and zinc oxide. The vitamin C and mastic rich concealer provides medium coverage for color correction without wrinkling. Now that I know which color is right for my face, I shop for these skin-tight products and treat myself to a new eye and lip make-up. It's been a long year and I know you deserve to do the same.