The corona situation still does not allow the retail trade to be opened. Therefore, new concepts are now being worked on so that the doors may be unlocked sooner. The idea: Dates for shopping at H&M, Zara and Co .. The first federal state wants to implement this now!
Shops in Germany have been closed since December 16. If you want to shop at H&M, Zara and Co. in lockdown, you have to be satisfied with the online shop or order parts for collection. There are simply no more options at the moment. Various companies are now planning completely new concepts so that customers can have a real shopping experience again soon. Now the first federal state also agrees to these considerations, two more want to follow.
Shopping by appointment: H&M, Zara & Bershka are rescheduling
While the federal and state governments have initially extended the lockdown to March 7th and only want to loosen it gradually when the incidence has remained stable below 35 for two weeks, the retail chains are brainstorming how they can save the stationary shops from bankruptcy. Everything revolves around the consideration of how the stores could reopen even with incidences over 50 without running the risk of rekindling the infection process. As Chip.de already reported, H&M, Zara and Bershka have already tested the option to go shopping by appointment in Greece and Spain. Now it should be a long way off in Germany too.
Rheinland-Pflanz allows shopping with an appointment in lockdown
Customers in the state of Rhineland-Palatinate will be able to go shopping in retail stores with an appointment as early as next Monday, i.e. March 1st. This was confirmed by Prime Minister Malu Dreyer in a press conference. From clothing stores to jewelers to shoe stores, individual people can then visit them for a limited period of time. Because customer tourism could threaten if the surrounding federal states keep the stores completely closed, Baden-Württemberg and Hesse will soon follow suit, as Chip learned. If you take this idea further, the regulation could soon come to the whole of Germany.
Could “Click Inside” be the new normal?
While the system is still in the starting blocks for us, countries such as Spain and Greece have already tested the Click Inside idea. To do this, customers have to reserve a one-hour block of time via the app or online using the so-called "Click Inside" system. During their appointment, customers can then try on clothes undisturbed and without the crowds. So this concept would enable safe shopping. However, the option is currently only being tested in Greece and Spain. It is not clear whether the concept will also be implemented in Germany in the future and is of course also related to the political decisions. Of course, it must also be checked whether the model is economically viable and would even be accepted by customers.
MediaMarkt suggests separate opening times
In other areas of retail too, companies are working on ideas to save the business and satisfy customer needs without exposing people to a greater risk of infection. According to the German Press Agency, Bernhard Düttmann, head of Ceconomy (MediamarktSaturn), considers the following concept to be sensible: Different groups of people should have access to shops at different times so as not to get in each other's way and to avoid overcrowded city centers. According to this, working people could, for example, be allowed into the stores early in the morning and in the evening. Seniors, on the other hand, should have separate times for their purchases. “You could also stagger it according to days, where you have certain days, when the youngsters are allowed to go into the shops and not on other days,” he continues.
The coming weeks will show whether these partial openings can really be implemented.